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Love the idea, but curious why anyone serious (aka not trying to gamble) wouldn't aspire to the top right, rather than the top middle?

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Hey Nathan! Good q. Everyone I talked to understand that it's some form of gambling.

I view it as a casino. Imagine there are games with varying degrees of skill and luck.

The Witty readers I talked to are willing to play games with more luck than pure skill because they:

- don't have the time to maximize odds

- don't enjoy doing quantitative research

- view investing partially as an entertainment or a hobby

There are people that aspire to the top right (suit style). It's just not what the target Witty reader wants to do. They'd rather look at the work of someone in the SUIT category and adopt what they want.

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